Flurry broke up the kinds of in-app content that can be purchased in most freemium games into three categories: “durable” things, like in-game items that offer a permanent boost to a player; “consumable” things, or things that get used up when they’re used; and “personalization” things, like character costumes. Of the three categories, more than two-thirds (68 percent) of the items people were buying fell into the “consumable” category, meaning players are buying things that will only temporarily affect their game.
Another 30 percent of purchases were “durable,” or more permanent, items. Only 2 percent of purchases were personalization items, which suggests that many of the in-game items available in freemium games (that let players customize how their farms look or dress up their characters in special clothes, for example) are getting passed over.
8 comments:
Internet phone services and gaming sites don't work together. Phone services are better for business.
Leave phone services to toll free numbers and internet faxes not the gaming world.
I think phone services are a good idea in the gaming world and video conferencing would be great.
video conferencing and phone services are perfect for gaming when people play online.
Internet phones and fax go with gaming perfectly and add in some video conferencing.
Internet phone services and online fax software are more for business anyways.
It makes sense to mix phone services like video conferencing with the gaming world.
I like the idea of phone services and the gaming world coming together for improvement.
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